Branded UGC

UGC, without the roulette.

The authenticity that makes UGC work, with the direction and rights that keep it on brand. Scripted, ad-ready, and yours to run anywhere.

Start a project → See the work
Ad-readyhook-first, native
Full rightspaid & organic
On brandscripted, directed
Branded user-generated content still for a New York brand Branded UGC · ad-ready
The difference

Authentic enough to convert. Controlled enough to trust.

Marketplace creators are cheap and unpredictable. Polished ads get skipped. Branded UGC lives in the gap: real and native, but directed so it never wanders off message.

01

Scripted, then loosened

We write to your message and your offer, then let it breathe so it still feels like a person, not an ad read.

02

Ad-ready by default

Hook-first, platform-native, delivered in the formats your media team needs to test on Meta, TikTok, and YouTube.

03

Rights you actually own

Clear usage for paid and organic, so you can scale a winner without chasing permissions later.

Proof

Content that looks native, made to a brand standard.

Social-first, vertical, and built to be tested.

Branded UGC social post for a restaurant
HospitalitySocial-first UGC
Vertical branded content still
BrandVertical, ad-ready
Branded fitness UGC still
FitnessCreator-style, on brand
Branded lifestyle content for a fitness brand
LifestyleNative, but premium
On-location lifestyle UGC still
LifestyleOn location, on brand
Why Kabja

A brand partner, not a creator marketplace.

Cheap UGC is everywhere now, and AI is pushing the floor lower. That makes brand-grade UGC the differentiator. We bring a creative agency behind every clip: strategy, scripting, direction, and rights, so the content performs and protects the brand.

Plan a UGC batch →
  • Directed to your message, not improvised by a stranger
  • Full usage rights for paid and organic
  • Built to test: variants, hooks, and angles
  • Consistent quality, not a creator lottery
  • Pairs with your short-form and paid social
How it works

From angle to ad-ready.

Pick the angles

We start from what you are selling and the objections you need to beat, then script UGC angles worth testing.

Capture it real

Creator-style production that stays directed, so each clip feels authentic and stays on brand.

Cut variants

Multiple hooks and edits per concept, delivered in the right formats for your paid channels.

Hand off with rights

Everything delivered with clear usage, ready to run and ready to scale.

Questions

The practical stuff.

How is branded UGC different from regular UGC?

UGC is content shot in an authentic, creator style. Branded UGC adds direction, a script, and brand control, so it still feels real and native but never goes off message. We produce the second kind.

Do I get full usage rights?

Yes. Every deliverable comes with clear usage rights for paid and organic, so you can run it as an ad and reuse it across channels without chasing permissions later.

Is it ready to run as a paid ad?

Yes. We build UGC to be ad-ready: hook-first, platform-native, and delivered in the formats your media team needs for Meta, TikTok, and YouTube.

What does it cost?

We work in monthly batches scoped to your testing plan and volume. Tell us how many concepts and variants you want to run and we will send a clear number.

Feed your paid engine

Want UGC that stays on brand?

Tell us what you are testing and who you are talking to. We will script the angles and send a plan.

Start a project → More on social