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Real Estate · Video

Listing films that move the house.

Most real estate video is a walkthrough with music. We treat it as a short film for a specific buyer, with the seller narrating or the camera narrating, whichever sells the house.

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Verticals / Fitness Culinary Dental Realty Enterprise

The approach

We shoot to sell the property, not to fill a reel.

Before we roll camera, we ask the two questions that decide everything: what makes the buyer say yes, and what helps you close the listing?

Pre-production is where the story lives. The Discovery process asks five questions that determine everything: orientation, lighting, key features, style, and buyer profile. Strategy shapes the storyboard, shotlist, and production schedule.

Two production approaches. A Cinematic Story works when the property has character worth explaining. A Walk-Through works where the rooms tell the story themselves. The choice is determined by what serves the buyer's decision.

The craft supports the strategy. RED Camera. 6K RAW. Rectilinear lenses. Drone aerial. This is not about showing off. It is what makes the video hold up on the buyer's TV and on the listing portal.

Color, pace, and casting match the buyer. Three film styles and three buyer profiles inform every decision: young professional, young family, retirees. Everything reinforces one narrative: "this home is for you."

Cinematic interior of a modern listing, the kind of room a Kabja real estate film is built around

Example

A builder's perspective.

The films that sell come from the people who know the house best. When the architect, builder, or seller narrates the story, the choices, the materials, the vision, buyers hear something real. They connect to the home, not just look at it.

This gives you a sharper pitch. Your seller gets a film that does their story justice. The buyer sees the house through the eyes of the person who built it, and that conviction moves them toward an offer.

This is a Comprehensive Cinematic Story. Full production, matched to the property and the buyer demographic.

Cinematic Story production with models matched to the buyer demographic

Using techniques from the best

Models that match the buyer.

In this Cinematic Story example, you'll see people in the frame. On a Comprehensive production, we can cast models that fit the buyer demographic so the right buyer pictures themselves living there.

The best product films work the same way. Buyers picture themselves in a home faster when they see someone like them already in it.

Main walk-through

Two styles. Same result.

Interview-style narration or guided tour. RED 6K RAW. Rectilinear lenses. Drone aerial included.

Why we win listings

Different isn't the goal. Selling is.

Every choice on this page exists to do one thing: help the buyer say yes and help you close. We have shot listings across NYC properties, from townhouses to new developments, with drone aerial on every shoot so your listing leads on the portal. The preproduction below is where that work happens, before the camera ever comes out.

Our preproduction process sets us apart.

What direction is the house facing?

This sets the order we shoot in and the best time of day to capture each room in its strongest light.

Will we need lighting?

One of the main aspects that can make or break real estate cinematography is having the rooms properly lit.

Main features to highlight?

The selling points you want front and center. This builds the storyboard and shotlist, so shoot days run tight and nothing gets missed.

Style and feel?

This will depend on what music we use and how we shoot it.

Who is the potential buyer?

A young professional, a growing family, a retired couple. That answer sets the pace of the edit and the color grade, and if we cast models, it tells us who to put on screen.

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The gear behind the image.

The kit is the part buyers never see and always feel. It is what makes the listing hold up on a 65-inch TV and a phone-sized portal ad alike.

A Kabja cinematographer filming a real estate agent inside a luxury home on a stabilized gimbal camera rig.

Stabilization system

We use a special stabilization system that allows us to get long swooping, steady lines and angles that other equipment setups are not capable of.

RED Camera

We shoot on a RED Camera, the kind used in Hollywood productions. Recording RAW at 6K resolution, it captures nearly double the color depth of standard cameras and the dynamic range to hold every gradient of light in a room.

Rectilinear lenses

The lenses we use are rectilinear, which means that unlike other commonly-used wide-angle lenses that have extreme distortion around the edges, these vertical lines will be straight.

Drone aerial

Our drones pair sharp image quality with safety features that protect the property on every flight. Aerial cinematography is included in every shoot, at no extra charge.

The film is your style.

You choose the look, not us. Most shooters force one house style on every property. We match the look to your listing and your buyer. Three directions to choose from.

Clean and colorful.

We don't use lens filters, lift our exposure, and spend extra time in reducing image noise. The end result is a more modern, sharp, and contrasty look.

Soft and bright.

When you desire a more warm, less formal look, we'll use techniques to make the images soft and inviting.

Cinematic, filmic.

This is where we pull out our cinematic stops and use special filters, add a film emulation in post production, and make special effort to find emotive music.

How we scope the work

Three tiers. Budget maps to the listing.

Most listings land in one of three tiers. The tier sets the shoot day count and the deliverable mix. The tier and add-ons move the budget.

Tier 03

Comprehensive.

3 to 4 days total. Full 8-hour shoot day (day and evening). Cinematic Story with optional matched models. The full treatment.

3 to 4 production days total
Cinematic Story with optional models
Walk-Through 10 to 15 minutes
Up to 3 social ads

Tier 02

Complete Walk-Through.

1.5 to 3 days of production. Walk-Through 5 to 10 minutes or a leaner Cinematic Story. The middle tier where most luxury listings live.

1.5 to 3 production days
Walk-Through 5 to 10 minutes or Cinematic Story
Up to 3 social ads

Tier 01

Basic.

One shoot day. Client assists in preproduction. Walk-Through 4 to 8 minutes or a tight Cinematic Story. Night shots available as an add-on.

1 production day
Client-assisted preproduction
Walk-Through 4 to 8 minutes or Cinematic Story
Night shots optional add-on

Keep exploring

Dental

Practice video that earns the chair.

Enterprise

Corporate work that gets watched.

Portfolio

Our video portfolio. Fifteen years of brand films.

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Tell us about the listing.

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